Rappers find success through fashion



An A$AP Rocky x Guess?model

We all know that most musicians are committed to their work, but many are now also entering the world of fashion. Kanye West, Pharell Williams and A$AP Rocky are just a few of the musicians who have entered the fashion industry and found success.

Most artists have created their own brands of streetwear, one of the biggest collaborations being A$AP Rocky x Guess?. The collection was so highly hyped that it sold out online.

“A$AP Rocky actually first contacted us back in 2012 when he was still generally unknown,” says Guess?  PR representative Jon Edwards. While we did decline him back then, we admired the confidence behind that and planned to work with him if he ever got big.”

Musicians making the leap to fashion is not new, but their clothes are becoming more and more popular.